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---
bcp_version: "0.5"
file_type: visual
parent: /.well-known/brand.md
last_updated: 2026-07-02
---
# Visual
The brand's visual identity is preserved below as machine-readable tokens and practical usage rules.
## Imagery
```yaml
imagery:
photographic_style: |
Use concrete, brand-owned imagery when available. Avoid generic stock,
abstract AI motifs, and visuals that contradict the extracted identity.
illustration_style: |
Keep illustration subordinate to the brand system. Use only when it
clarifies the message better than photography or product evidence.
iconography_style: |
Follow the brand's existing mark, stroke, and geometry cues. Do not invent
decorative symbols without a human-approved precedent.
forbidden_treatments:
- generic AI iconography
- decorative gradients behind text
- stock business-meeting photography
```