{ "trust_level": "claimed", "official_brand_source": false, "verification_method": null, "verified_domain": null, "verified_at": null, "verification_last_checked_at": null, "verification_expires_at": null, "status": "active", "customer_handle": "news-corp-australia", "certification_status": "not_certified", "registry_certified": false, "certification": null, "brand_name": "News Corp Australia", "response_scope": "path", "content_complete": true, "available_paths": [ "/.well-known/brand.md", "/.well-known/brand/boundaries.md", "/.well-known/brand/claims.md", "/.well-known/brand/onboarding.md", "/.well-known/brand/representation.md", "/.well-known/brand/values.md", "/.well-known/brand/visual.md", "/.well-known/brand/voice.md" ], "integrity_scope": "publication_manifest", "integrity": { "version": 2, "publication_id": "8e18d2e7d048a295986064da00fc109724ce9b1f75a09e7410b0baac52f5931d", "revision_id": "4668d281-0a60-49af-af85-206845d97faa", "manifest_sha256": "fe8fa3ded64a4a04efd81d023dced4fc0f0af3d7642e1f5d3c1ba83e4cf88a4a", "manifest_signature": "SgqI94WyJmv5P4l7ldDZBf+oTjs0u6MwG46J1JZL8RmlH4QErFudueSBzZcAMb2ug7+4FUxDkCgUETec3BvZAg==", "manifest_signature_kid": "v1" }, "verified": null, "schema": "bcp-readable-package-v1", "representation": "Derived readable representation; verify signatures against the canonical source files.", "canonical_registry_url": "https://registry.encodedbrands.ai/brands/news-corp-australia", "html_url": "https://registry.encodedbrands.ai/brands/news-corp-australia", "files": [ { "path": "/.well-known/brand/visual.md", "content": "---\nbcp_version: \"2.0.0\"\nfile_type: \"visual\"\nlast_updated: \"2026-10-12\"\nparent: \"https://registry.encodedbrands.ai/news-corp-australia/.well-known/brand.md\"\n---\n\n# Visual guidance\n\n## Evidence and rights\n\nObserved on the official corporate homepage on 12 October 2026, including its responsive header. This is a limited web-surface record, not the complete News Corp Australia design system. No supplied brand manual or licensed image library was available. The corporate header combines a white signature-style News Corp mark with Australia on black. The exact served PNG was inspected and hashed; no asset bytes are republished here.\n\n```yaml\n{\n \"logo\": {\n \"corporate_header\": {\n \"variants\": [\n {\n \"format\": \"png\",\n \"url\": \"https://www.newscorpaustralia.com/wp-content/themes/newscorp2/images/global/logo-header.png\",\n \"sha256\": \"521efd1416868cc871d18f056f33e9791abd2e9a94bb6faacf5e42c720c3d045\",\n \"width\": 256,\n \"height\": 36,\n \"background\": \"black\",\n \"purpose\": \"Observed white News Corp Australia corporate header mark; reference only, rights not granted.\"\n }\n ]\n }\n },\n \"logo_usage\": {\n \"generation_policy\": \"official_assets_only\",\n \"forbidden_modifications\": [\n \"Do not redraw the signature-style News Corp wordmark with a font.\",\n \"Do not remove Australia or substitute a masthead logo.\",\n \"Do not stretch, recolour or crop the mark without current authorised guidance.\"\n ],\n \"evidence_status\": \"inferred\"\n },\n \"color\": {\n \"tokens\": {\n \"header_black\": {\n \"hex\": \"#000000\",\n \"role\": \"surface-inverse\",\n \"evidence_status\": \"observed\"\n },\n \"body_ink\": {\n \"hex\": \"#1D1B1B\",\n \"role\": \"text\",\n \"evidence_status\": \"observed\"\n },\n \"page_white\": {\n \"hex\": \"#FFFFFF\",\n \"role\": \"surface\",\n \"evidence_status\": \"observed\"\n },\n \"light_cta\": {\n \"hex\": \"#F8F9FA\",\n \"role\": \"text-inverse\",\n \"evidence_status\": \"observed\"\n }\n }\n },\n \"typography\": {\n \"families\": {\n \"site_sans\": {\n \"family\": \"Source Sans Pro\",\n \"fallback_stack\": [\n \"Helvetica Neue\",\n \"sans-serif\"\n ],\n \"weights\": [\n 300,\n 400,\n 600,\n 700,\n 900\n ],\n \"styles\": [\n \"normal\"\n ],\n \"source\": \"https://fonts.googleapis.com/css2?family=Source+Sans+Pro:wght@300;400;600;700;900&display=swap\",\n \"license_note\": \"Observed stylesheet reference; Adobe Source Sans repository identifies OFL-1.1. Obtain the correct licensed distribution; no font binaries are bundled. Source Sans 3 is not silently treated as the same served font.\",\n \"evidence_status\": \"observed\"\n }\n },\n \"roles\": {\n \"display\": \"site_sans\",\n \"ui\": \"site_sans\"\n }\n },\n \"layout\": {\n \"hierarchy\": \"Observed: black corporate masthead, large campaign panel, then white editorial/commercial content areas and network navigation.\",\n \"cropping\": \"Keep the corporate logo intact. Campaign photography and artwork require their own supplied crop guidance.\",\n \"evidence_status\": \"observed\"\n }\n}\n```\n\n## Applying the observations\n\nUse the corporate name and a clear information hierarchy in a concept. The observed heading/CTA family is Source Sans Pro; the body element itself has a system-UI fallback stack, so a universal body-font rule is not established. At the recorded 809px viewport, campaign headings computed to 60px/700 and the Latest News heading to 32px/700. These measurements describe that page and viewport, not mandatory sizes for a new design. The header changes from full navigation to a menu control at narrower widths.\n\nThe homepage's purple/yellow Tubi campaign is campaign artwork, not evidence of a corporate purple/yellow palette. Other networks and mastheads likewise retain distinct identities. Do not sample a campaign image and promote its colours to umbrella-brand tokens.\n\n## Assets and missing specifications\n\nThe logo reference is for identification and integrity checking, not a licence. Written usage permission and current guidelines are needed for final branded deployment. Published website terms reserve rights in logos and content. Verify the referenced bytes before any authorised use; if unavailable or changed, disclose the mismatch rather than draw a replacement.\n\nClearspace, minimum production size, print specifications, complete font files/axes, photography licences, image-library access and official motion rules were not established. No numeric substitutes are invented. The inspected PNG is a small screen asset; a larger campaign needs the appropriate supplied master artwork. An unbranded layout concept can keep an explicit logo/image placeholder until approved files and rights are available.\n\n## Imagery recommendation\n\nThis is author inference: select real, context-appropriate Australian people, places or products only from an authorised source. Caption documentary material accurately. Do not generate a fictional newsroom, journalist portrait, news event or customer result and present it as evidence. Do not transfer a lifestyle masthead's photography treatment into a corporate report without a brief.\n\n## Sources\n- [Corporate homepage](https://www.newscorpaustralia.com/) — checked 12 October 2026.\n- [Website Terms of Use](https://www.newscorpaustralia.com/terms-of-use/) — checked 12 October 2026.\n- [Adobe Source Sans repository](https://github.com/adobe-fonts/source-sans) — checked 12 October 2026.\n", "signature": "bAvgLKRVaIKxIMfYw8HLIjZQQ9Oz/+K7gDG6Y3DN2+CpizMsn3Cd6JIDqk6GiD6n0a6EHKKbZCxZIeLrhmVLBQ==", "sha256": "ec9497d60256bfde934db95e3e110b1999978a8d9b9d365c2d482699a47b4771", "kid": "v1", "content_type": "text/markdown; charset=utf-8", "html_url": "https://registry.encodedbrands.ai/brands/news-corp-australia/files/visual", "json_url": "https://registry.encodedbrands.ai/brands/news-corp-australia/files/visual/data.json", "source_url": "https://registry.encodedbrands.ai/brands/news-corp-australia/source/visual.md", "canonical_source_url": "https://registry.encodedbrands.ai/news-corp-australia/.well-known/brand/visual.md" } ], "path": "/.well-known/brand/visual.md" }