{
  "trust_level": "claimed",
  "official_brand_source": false,
  "verification_method": null,
  "verified_domain": null,
  "verified_at": null,
  "verification_last_checked_at": null,
  "verification_expires_at": null,
  "status": "active",
  "customer_handle": "encoded-journey-test-october-2-cff8cd81",
  "certification_status": "not_certified",
  "registry_certified": false,
  "certification": null,
  "brand_name": "Encoded Journey Test October 2",
  "response_scope": "full_tree",
  "integrity": {
    "version": 2,
    "publication_id": "8eeee7dd0f70f3cbae970b9bc3bf58fe0dc63835873ccf09ce8edfdc9aa38b80",
    "revision_id": "8f037f14-daf8-4911-84f8-ca4e75e73d75",
    "manifest_sha256": "e38408e4deb122d68d7cfecabac2ec04673f9fe02694dfe2cc8456374cd50431",
    "manifest_signature": "v0KJL2q6LsRbQqXf/1gPO2QXwocBR23j6isLxRvjKhKV2pAXlGWLqrJm/AVoLutSrJ+CEWs1XZTcDgoBinwVBQ==",
    "manifest_signature_kid": "v1"
  },
  "verified": null,
  "schema": "bcp-readable-package-v1",
  "integrity_scope": "publication_manifest",
  "representation": "Derived readable representation; verify signatures against the canonical source files.",
  "canonical_registry_url": "https://registry.brandcontextprotocol.dev/brands/encoded-journey-test-october-2-cff8cd81",
  "html_url": "https://registry.encodedbrands.ai/brands/encoded-journey-test-october-2-cff8cd81",
  "files": [
    {
      "path": "/.well-known/brand/voice.md",
      "content": "---\nbcp_version: \"1.1.1\"\nfile_type: voice\nparent: https://registry.brandcontextprotocol.dev/encoded-journey-test-october-2-cff8cd81/.well-known/brand.md\nlast_updated: 2026-10-02\n---\n\n# Voice\n\nVoice is concise and factual.\n\n## Personality\n\n- Concise: state the test fact directly. Not promotional.\n- Factual: distinguish supplied facts from gaps. Not speculative.\n\nDo not make promotional or unsupported claims about products, customers, performance, certifications, rights, or visual assets.\n\n## Register\n\nPlain, neutral, and operational for an internal QA audience.\n\n## Vocabulary\n\n```yaml\nprefer:\n  - word: \"fictional QA brand\"\n    tier: default\n  - word: \"explicit gap\"\n    tier: default\navoid:\n  - word: \"real customer\"\n    tier: core\n    rationale: \"No real customers are evidenced for this fictional test brand.\"\n  - word: \"certified\"\n    tier: core\n    rationale: \"No certifications are evidenced.\"\n```\n\n## Punctuation and formatting rules\n\n```yaml\noxford_comma: gap\nheadline_periods: gap\nexclamation_points: sparingly\nem_dashes: gap\nsentence_case_headlines: gap\ncapitalization_notes: \"[gap] Not yet specified.\"\n```\n\n## Channel modulation\n\n[gap] Not yet specified.\n\n## Copy examples\n\nEncoded Journey Test October 2 is a fictional QA brand for testing Encoded's brand-file workflow.\n",
      "signature": "YHY7WAmidDZqDR8irPR3/P7fcugu9ipwX+DcIMSRyfNeA6i2144KO2Axqtsn9XHljkh4okSOiCvX54ETkKdHAw==",
      "sha256": "7d4171c474621f420e7a1217d50b9a51ab0e941759bbd706a2193afc2718fd42",
      "kid": "v1",
      "content_type": "text/markdown; charset=utf-8",
      "html_url": "https://registry.encodedbrands.ai/brands/encoded-journey-test-october-2-cff8cd81/files/voice",
      "json_url": "https://registry.encodedbrands.ai/brands/encoded-journey-test-october-2-cff8cd81/files/voice/data.json",
      "source_url": "https://registry.encodedbrands.ai/brands/encoded-journey-test-october-2-cff8cd81/source/voice.md",
      "canonical_source_url": "https://registry.brandcontextprotocol.dev/encoded-journey-test-october-2-cff8cd81/.well-known/brand/voice.md"
    }
  ]
}