{ "trust_level": "claimed", "official_brand_source": false, "verification_method": null, "verified_domain": null, "verified_at": null, "verification_last_checked_at": null, "verification_expires_at": null, "status": "active", "customer_handle": "bruiser-a4d2fbf5", "certification_status": "not_certified", "registry_certified": false, "certification": null, "brand_name": "Bruiser", "response_scope": "path", "content_complete": true, "available_paths": [ "/.well-known/brand.md", "/.well-known/brand/boundaries.md", "/.well-known/brand/claims.md", "/.well-known/brand/onboarding.md", "/.well-known/brand/representation.md", "/.well-known/brand/values.md", "/.well-known/brand/visual.md", "/.well-known/brand/voice.md", "/.well-known/brand/voice/anti-ai.md" ], "integrity_scope": "publication_manifest", "integrity": { "version": 2, "publication_id": "21bd251856b32b9cfa840c8645c0934bce682ea3e857405eaa1ef7378c82993a", "revision_id": "2e409c82-d8bc-4ac5-9bf5-bf9fc3c64f83", "manifest_sha256": "2f410ca459384049483158166e1f94e128ef11eaade78d4e9ab5158e95b23621", "manifest_signature": "FzceOf3p87DW2xdrF28QGRn/mZPeBuOWE2DKL+NjPpBtU+MWQTp5SUR3X+IwVz88wvHvDkk6ARY8pUpr/4N0CQ==", "manifest_signature_kid": "v1" }, "verified": null, "schema": "bcp-readable-package-v1", "representation": "Derived readable representation; verify signatures against the canonical source files.", "canonical_registry_url": "https://registry.encodedbrands.ai/brands/bruiser-a4d2fbf5", "html_url": "https://registry.encodedbrands.ai/brands/bruiser-a4d2fbf5", "files": [ { "path": "/.well-known/brand/visual.md", "content": "---\nbcp_version: \"2.0.0\"\nfile_type: visual\nparent: https://registry.encodedbrands.ai/bruiser-a4d2fbf5/.well-known/brand.md\nlast_updated: 2026-10-16\n---\n\n# Visual\n\nThe brand's visual identity is preserved below as machine-readable tokens and practical usage rules.\n\n## Logo\n\n```yaml\nlogo:\n primary:\n description: Primary logo asset detected from customer-provided surfaces.\n variants:\n - format: png\n url: \"https://images.squarespace-cdn.com/content/v1/5acb899e25bf024c12f42621/f2cc2347-c455-4019-946f-19ec8daf2018/favicon.ico?format=100w\"\n sha256: 97daca74824c1bce3b807c3c46094639335e2f827bce79b4609c6fb2ba0a9705\n purpose: \"Fetched from the customer's published brand surface.\"\n```\n\n## Logo usage\n\n```yaml\nlogo_usage:\n clear_space:\n rule: Keep clear space around the logo at least equal to the height of its core mark.\n machine_value:\n unit: x-height\n multiplier: 1.0\n minimum_size:\n digital_px: 24\n approved_backgrounds:\n - type: solid_color\n color_token: background\n note: Default light surface when contrast is sufficient.\n - type: solid_color\n color_token: surface-inverse\n note: Inverse surface when a light or reversed variant is available.\n forbidden_backgrounds:\n - type: gradient\n note: Do not place the logo over decorative gradients unless brand guidelines explicitly allow it.\n - type: patterned\n note: Patterned backgrounds reduce legibility.\n forbidden_modifications:\n - stretch\n - rotate\n - recolor\n - drop_shadow\n - glow\n - outline\n - crop\n - container_shape\n - animate\n```\n\n## Color\n\n```yaml\ncolor:\n tokens:\n neutral_1:\n hex: \"#C1C1C1\"\n role: neutral\n description: \"colors extracted from customer source material.\"\n accent:\n hex: \"#000000\"\n role: primary\n description: \"accent extracted from customer source material.\"\n background:\n hex: \"#FFFFFF\"\n role: surface\n description: \"background extracted from customer source material.\"\n approved_pairs:\n []\n forbidden_pairs:\n - foreground: accent\n background: background\n reason: Use only if contrast testing passes for the actual type size.\n```\n\n## Typography\n\n```yaml\ntypography:\n families:\n montserrat:\n family: Montserrat\n fallback_stack: [\"Helvetica Neue\", \"Arial\", \"sans-serif\"]\n weights: [400, 600, 700]\n styles: [\"normal\"]\n source: \"Google Fonts or public web font\"\n proxima_nova:\n family: proxima-nova\n fallback_stack: [\"Sora\", \"Helvetica Neue\", \"Arial\", \"sans-serif\"]\n weights: [400, 500, 700]\n styles: [\"normal\"]\n source: \"commercial or customer-hosted font\"\n license_note: \"This typeface is a commercial license. Consumers without a license should use the fallback stack.\"\n futura_pt:\n family: futura-pt\n fallback_stack: [\"Jost\", \"Helvetica Neue\", \"Arial\", \"sans-serif\"]\n weights: [700]\n styles: [\"normal\"]\n source: \"commercial or customer-hosted font\"\n license_note: \"This typeface is a commercial license. Consumers without a license should use the fallback stack.\"\n din_condensed_web:\n family: din-condensed-web\n fallback_stack: [\"Helvetica Neue\", \"Arial\", \"sans-serif\"]\n weights: [400, 500, 700]\n styles: [\"normal\"]\n source: \"customer site extraction\"\n roles:\n display: montserrat\n body: montserrat\n ui: montserrat\n```\n\n## Layout and components\n\n```yaml\nelevation:\n shadows:\n - \"rgb(128, 128, 128) 0px 0px 5px 0px\"\nspacing:\n scale_px: [4, 16, 26, 46, 84]\ncomponents:\n buttons:\n - background: \"transparent\"\n color: \"#272727\"\n radius_px: 0\n padding_px: [15, 38]\n font_weight: 400\n - background: \"transparent\"\n color: \"#272727\"\n radius_px: 0\n padding_px: [15, 38]\n font_weight: 400\n - background: \"transparent\"\n color: \"#000000\"\n radius_px: 0\n padding_px: [0, 0]\n font_weight: 400\nsource: Observed from the site's live CSS, not a declared design system. Verify against your canonical tokens.\n```\n\n## Imagery\n\n```yaml\nimagery:\n photographic_style: |\n Use concrete, brand-owned imagery when available. Avoid generic stock,\n abstract AI motifs, and visuals that contradict the extracted identity.\n illustration_style: |\n Keep illustration subordinate to the brand system. Use only when it\n clarifies the message better than photography or product evidence.\n iconography_style: |\n Follow the brand's existing mark, stroke, and geometry cues. Do not invent\n decorative symbols without a human-approved precedent.\n forbidden_treatments:\n - generic AI iconography\n - decorative gradients behind text\n - stock business-meeting photography\n```\n", "signature": "ZBHbVD5valpHr6gfKECEkHhvT/1KRI/EwQEAkDXw9DGpsXc7HG94sCfwnIzUodcOjL9ilYJ9rRUi4h2Kvc1UBw==", "sha256": "7df5c72945b0a6a7b7f881a7cd821e0c7a6d30653c07bf999f9ff336aab80054", "kid": "v1", "content_type": "text/markdown; charset=utf-8", "html_url": "https://registry.encodedbrands.ai/brands/bruiser-a4d2fbf5/files/visual", "json_url": "https://registry.encodedbrands.ai/brands/bruiser-a4d2fbf5/files/visual/data.json", "source_url": "https://registry.encodedbrands.ai/brands/bruiser-a4d2fbf5/source/visual.md", "canonical_source_url": "https://registry.encodedbrands.ai/bruiser-a4d2fbf5/.well-known/brand/visual.md" } ], "path": "/.well-known/brand/visual.md" }